Welcome To Automation
This university project was a pitch for a real client, Balluff.
They needed a rebranding for their middle school science competition, "Welcome To Automation."
Create a colorful and unique brand identity that created a sense of community. Raise engagement/awareness.
Copywriter, Strategy, Website Ui, Illustrator (for the robots), Pamphlet Graphics
Brand/Graphic Design: Katlin Estep
Poster Illustrations: Zaven Leonetti
Other: Gaia Ciceri, Peter Cho