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INTEGRATED CAMPAIGN - UNI Project
Coca Cola Event
Create a global marketing event to enforce the relationship between happy friends and families & the brand.
Envision & design an event that involves & excites the public. Successfully translate Coca Colas brand identity into an event & advertise it through an integrated campaign.
Creative Direction, Copywriting, Strategy, Social Media
Graphic Design & CD: Kaitlin Estep
Illustration Concepts: Lujie Jiang
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